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VOL. 3, ISSUE 1 (2017)
Big data: A big boon for tourism sector
Authors
Dr. Savita Kumari Sheoran
Abstract
Tourism industry is very productive and promising industry in modern economy, not only from the view point of revenue generation rather also to nurture social and cultural relations. In tourism industry the customer data are very useful because they provide information about user choice, tour pattern, allied activities and hot tourist destinations etc. With the popularization of internet web based technologies, social media, smart phones and other hand-held computing devices the tourism data collection has become easier. Now a day a voluminous data is produced by various stake holders, which can’t be handled with traditional data techniques. The Big Data techniques have very promising feature to deal with such massive data set. Big Data is capable to analyze this data from tourist industry and make a prediction for further growth of industry. Since Tourism and Big Data have been flourished as two immiscible academic disciplines and their cumulative strength is under harnessed. This paper has innovatively explored the weird potential of Big Data techniques and proposed a model for employ in tourism industry.
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Pages:10-13
How to cite this article:
Dr. Savita Kumari Sheoran "Big data: A big boon for tourism sector". International Journal of Research in Advanced Engineering and Technology, Vol 3, Issue 1, 2017, Pages 10-13
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